key questions to ask when building your employer brand

Monday, September 22, 2014

By now, most modern companies are aware of the bottom-line benefits of consciously developing an employer brand - fewer costs associated with staff turnover, better quality candidates, much higher employee referrals... to name but three… So perhaps, with these and other benefits in mind, you've already started thinking about crafting an employer brand. But where do you begin? 

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are the days of employer branding numbered?

Thursday, September 18, 2014

Employer brand was a term coined in the late 1980's. But are we doing our organisations a disservice by having a separate term for marketing the workplace? Rather than being on the periphery of business strategy, employer brand is becoming a central element to companies' success... 

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turning employees into advocates

Tuesday, September 16, 2014

Your best employees are also the source of your next best candidates - in terms of both volume and quantity! Here are just a few ideas to help you leverage the recruiting power of your team… 

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it takes more than a hat to be a cowboy

Wednesday, September 10, 2014

A brand is far more than a good-looking logo or pretty packaging. Yes, good design is an absolute must in branding, but the visual elements alone are not a brand. So, what is a brand, then? 

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top tips for career websites

Thursday, September 04, 2014

What we've been busy with lately - amongst other projects - is a new Careers microsite for a great corporate client. The new Careers website will help them augment their employer brand, increase the number of direct hires, attract more interest from those talented 'window shopping' candidates, and save their HR team time and cost. 

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what to do in a dry talent pool?

Friday, August 29, 2014

According to the most recent Roy Morgan NZ employment research, New Zealanders in paid employment are generally a very contented bunch!  In fact, 77% of Kiwi workers are satisfied or very satisfied with their jobs - the largest percentage in over a decade! So, what does that mean for NZ HR and Recruitment professionals?  

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search engine rankings - tips for the top

Wednesday, August 20, 2014

We all know by now how important it is for your website to be found in a Google search, but are you still struggling to get a one page spot? Here are a few tips to help you improve your ranking… 

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friday fun - recruitment inspiration

Friday, August 15, 2014

To attract and engage the very best candidates, you need solutions that break the mould. For a little bit of Friday inspiration, we've once again scoured the internet to bring you some of the world's best recruitment advertising… 

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social media in recruitment - what next?

Friday, August 08, 2014

For at least the last 2 years we've been waiting for social media to do what it keeps promising (or threatening!) to do - to transform the recruitment industry. But if there is a boat to be missed, it sure is taking a veeerrry long time to depart the dock. Social recruitment success stories are thin on the ground. Has it all turned out to be a fizzer? 

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want more Facebook Fans? 10 Top Tips...

Wednesday, August 06, 2014

Here are 10 easy-to-apply tips for getting more Fans on Facebook...  

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