Jason Marra founded Fuel Agency close to 10 years ago, after managing an international recruitment advertising company.
He knew HR teams needed (and deserved!) more from their recruitment advertising and communications – more creativity, more strategy and more care.
“The industry takes a narrow focus of what recruitment advertising is, and to be blunt, it’s often after the easy dollar without considering what’s in the client’s long term interests. I have built an agency that recognises that recruitment advertising isn’t a one-off event, but an ongoing, strategic process that’s critical to the success of just about every organisation.” -
Jason Marra, Director
Best-in-Class Recruitment Solutions
Give us a brief and a budget and let us put together a complete recruitment media plan for you - across print and online channels, and at the lowest negotiated
rates available. We’ll schedule and book it all for you, and then develop advertising creative will make candidates sit up and take notice.
We’ve developed hundreds of nationwide campaigns, along with international recruitment campaigns targeting talent in the UK, Europe, Australia and the
80% of your possible workforce aren’t searching job boards. But they are online, and they are absolutely open to opportunities.
We'll help you get in front of these talented passive candidates, and get their attention.
- Careers Websites & Mobile Sites
- Social Media Recruitment Advertising
- Social Media Employer Brand Building
- Search Engine Marketing
- including Search Engine Optimisation, Google AdWords for recruitment, Google Display Network, Re-marketing and more
- Highly Targeted Online Display Advertising
- YouTube advertising, for example
- Unique Recruitment Solutions - including outdoor/environmental advertising
Job Ad Lab
Hundreds of NZ recruiters use Fuel’s Ad Lab to save time and money in advertising job vacancies
We developed our Ad Lab service specifically with busy HR professionals in mind! Ad Lab is an online dashboard that lets you create a recruitment campaign
in just minutes - be it on Seek, TradeMe Jobs and other job boards, through to print classifieds and more. We'll design a suite of on-brand print
and online templates for you, and then you simply order your advertising through the step-by-step system. Easy, quick, no-fuss!
It’s a service we have been offering for over 10 years (that’s over 70,000 ads created!), and in every case we have saved our clients both time and cost.
Why Use Ad Lab?
- Save Time
We’ll book and place everything for you
- Save Money
We guarantee to match or better your current costs!
- Look Better
Our design team will typeset your ad attractively and supply it direct to the media. All your vacancies will be consistently branded
- Inspire Candidates with Copy
Our copywriters can turn your Job Description and requirements into an engaging ad that inspires candidates to action!
- Fast Turnaround
We offer a guaranteed 2-hour turnaround
- Smarter Media
Have a hard-to-fill, niche or international role?
We can recommend specialised publications and targeted online options – our media knowledge is second-to-none
- Less Hassle
No need to deal and email with multiple media contacts anymore – you’ll just have one point of contact and one invoice.