7 ways copywriting can help your business
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Copywriting is one of those things that sounds easy, then you sit down and try to do it, and realise it’s harder than you thought (like abstract art). It takes…
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More than good design
In today’s global marketplace, it’s not enough to just have a digital presence. You need to capitalize on opportunity and captivate real, live, human readers. Creating an optimized, functional, and…
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Cracking Christmas Communications
Christmas communications – be they social initiatives, emails, direct mail, gifts or a seasonal update to your website – need to be strategic. Bear in mind everyone to your left and right also has a message they are desperate to share during the festive season, so you will need to be smarter than most to make an impression. In order to get the most value out of Christmas this year, get Fuel to take care of your Christmas communications this year.
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Medical cannabis: Eqalis brand identity
We’ve been engaged to work with Eqalis, a New Zealand medical cannabis brand. Check out how their brand identity is coming along! (We think it's pretty great).
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Why you should use Messenger for your business
From Facebook Messenger, iMessage, and WhatsApp, people are using these as a convenient and instant way to stay in touch with friends, family, and even businesses. Read on to find out if implementing Messenger into your digital strategy is right for your business.
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We’re hiring
We’re looking for a positive and driven Relationship Manager to join our awesome Fuel Fam.
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The importance of making mistakes
We make mistakes, we learn from them (hopefully), and then we’re better off for it. At least, that’s what we take away from this little—but largely entertaining—story, courtesy of our fabulous Media Manager and office mum (who we love dearly).
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What Google can teach us about employer branding
Google knows that it takes more than a good brand name to attract (and keep) the best talent. So, what can we learn from the company that repeatedly tops the charts for 'World's Most Desirable Workplace'?
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Clever recruitment ads
A big part of our job involves creating ads... but more than that we love creating ads that are clever and make people think. This means we're always looking for inspiration, so we thought we'd compile a few examples that we think hit the nail on the head when it comes to clever recruitment advertising.
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